ADSS’ background

ADSS is a leading MENA brokerage firm that caters to both institutional investors and retail traders. Established over a decade, ADSS aims to offer professional and innovative services to its clients around the world. The broker is based in Abu Dhabi, with offices in both the UK and Hong Kong. They are well-regulate in all regions they operate in. In the UAE, they are regulated by the Securities and Commodities Authority (SCA), the Financial Conduct Authority in the UK, and the Securities and Futures Commissions (SFC) in Hong Kong.

Over its years of operating, the brokerage firm has also won plenty of awards in the industry. These awards include the Best Forex Trading Innovation at the Global Forex Trading Awards in 2021, the Best Forex Broker in the Middle East at the Forex Expo in Dubai in 2022, as well as the Best Forex Broker in the Middle East at the Forex Traders Summit in Dubai 2022. In this forex academy ADSS review, we take a look at what the brokerage firm offers and provides to traders.

Platform information

ADSS offers traders the options of two trading platforms. The first is their bespoke solution – the ADSS platform – and the second is trading through MT4. The ADSS platform has won multiple awards in the industry so far, including Best Forex Trading Innovation at the 2021 Global Forex Trading Awards. Clients of ADSS can also access the brokerage firm’s pricing and products no matter what platform they choose to use.

ADSS’ bespoke platform

ADSS’ bespoke platform provides a smooth trading experience for clients. Traders can expand their portfolio in a few easy steps, and the brokerage firm also provides competitive pricing. Trading is available on both mobile and desktop devices, and traders can simply switch between devices without needing to compromise on functionality or speed.

Charting is customisable and comprehensive. There are drawing tools available as well as a wide range of technical indicators. Traders can also keep track of their applied tools by accessing an overview. Chart types range from line, point and figure charts, to candlesticks, and more, so giving traders ease of analysis.

MT4

As one of the most popular platforms in the industry, ADSS also offers MT4 to traders. This means traders can access a familiar trading platform with deep liquidity and competitive pricing. Available on both desktop and mobile devices, the MT4 platform provides customisable and advanced charting with both research and educational tools available. Expert Advisor plugins are also on offer for those who want to execute more complicated strategies, and Autochartist trade signals can be integrated into the platform.

Account types offered

Traders have the option of opening up one of three types of live accounts with ADSS, or they can practice their trading strategies with a demo account. Live accounts include Classic, Elite, and Elite+.

Classic

The Classic account is considered the standard account tier that should be suitable for traders of all stripes. Below are some of the key features that it provides:

• Competitive market spreads
• 500:1 maximum leverage
• 24/5 support from the ADSS team
• Free access to training courses
• $100 minimum deposit

Elite

For those who are looking for slightly more functionality and will trade on a more frequent basis, Elite is the second account tier that is being offered by ADSS. Below are some of its key features, which include everything already in the Classic tier and some additional perks.

• 25% lower spreads
• 500:1 maximum leverage
• Dedicated senior account manager
• Access to +Elite events
• Multi-base currency
• $100,000 minimum initial deposit

Elite+

Finally, the Elite+ account is the highest account tier that is offered by ADSS. It covers features in both the Classic and Elite accounts, as well as a few more additional perks.

• Ultra-low spreads
• 500:1 maximum leverage
• Dedicated senior account manager and sales trader
• Access to +Elite events
• Multi-base currency
• $250,000 minimum initial deposit

Educational content

ADSS further offers educational content for traders of all stripes.

Platform guides

For those who need help in setting up their online platforms – either the MT4 or ADSS bespoke solution – traders can simply check out ADSS’ own platform guides. The guide includes everything traders need to understand in order to be able to execute trades effectively, such as how to open and close positions, how to edit working orders, how to read margin utilisation bars, decode warning levels, and how to navigate the interfaces of platforms. As such, this is a fantastic place for traders to check out before contacting ADSS’ own customer support team.

Articles on trading

Some examples include the website’s dedicate Learn section. ADSS focuses on empowering traders so they can reach their full potential, so the brokerage firm produces articles to explore different financial concepts and analysis methods. These range from how to read charts and how to trade CFDs.

ADSS also has a library of tutorial videos, which takes clients through a series of progressively challenging courses. The 10-part video course ranges from trading terminology breakdowns to technical analysis methods and how to build a trading strategy.

Glossary

The brokerage firm further provides a bilingual glossary on trading terms. The glossaries are comprehensive and have popular and key terminology covered, in addition to more details on different types of trading strategies. For those who are unfamiliar with how to trade or the terms that are being used in financial markets, they can take a look at this glossary before getting started.

News and analysis

ADSS further offers an analysis section on their official website. This is where traders and experts provide information on the markets and how they may affect traders. This includes articles that help break down certain market movements in addition to commentary on important breaking news. The market analysis section is often updated and is written in both English and Arabic.

Customer support

ADSS offers customer support, and they can be contacted via the live website, chat, email, and over the phone. Those who are looking to contact the team can do so 24/5, and the ADSS team is staffed with highly experienced financial and tech professionals, who all understand and can easily answer queries related to instrument information, platform installation and setup, as well as trade execution. The team is considered fast and responsive, and they also provide multilingual support.